Description
Reliable Quality Made by Genuine Craftsmen with Heart
Since 2009, IORI has pursued creating high-quality towels and lifestyle goods that lead to a richer life. This Imabari Tao Bamboo Towel aims to do just that!
Located in Ehime prefecture in Japan, IORI combines the technical skill of a traditional craft with their knowledge of specialty products and planning to create Japan’s #1 towel.
Authentic Imabari Towel, Made in Japan
Imabari city in Ehime prefecture has been Japan’s leader in towel production for over 120 years.
Ehime is known for its water; both mild water perfect for dyeing towels, and onsen water that makes for a perfect hot spring.
Real Imabari towels are marked with the red, white, and blue seal issued by the Shikoku Towel Industry Association as a guarantee of high-quality.
Receiving the certification means that each towel must pass a rigorous 12-point test.
Experience Superior Quality and Comfort
This towel combines the unparalleled softness of Imabari cotton and the luxurious feeling of bamboo.
Never choose between quality and comfort again as IORI’s towels are both soft and durable (the certification tests both of these!).
The soft water and unique dyeing process used by Imabari towels means that this towel will not fade after being washed countless times.
The unique characteristics of bamboo also help hold the color and prevents wrinkling.
Additional Information
IORI Imabari Tao Bamboo Towels are 63% cotton and 37% bamboo rayon.
This towel towel comes in 3 sizes. The bath towel is 130 x 70 cm and weighs about 400g. The face towel is 85 x 34 cm and weighs about 150g. The wash towel is 35 x 34 cm and weighs about 85g.
Available in navy, light blue, pink, brick, and yellow.
Learn more about what makes Imabari towels superior!
Care Guide
IORI towels are authentic Imabari towels. They are durable to survive countless times through the washing machine without fading or falling apart. Fabric softener is not needed as the towels are naturally soft.












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